2022
Catalina Whale Portal
A digital experience designed to connect, engage and reward the NFT community.
UI/UX Design
Web3 platform
Introduction
The Portal brings together everything that makes Catalina Whales stand out — staking, leaderboards and tradable rewards — into one unified platform. It’s built to make the Web3 experience feel clear, fast and fun for every user.
Awesome Work.
This version of The Portal finally delivers what we promised to our holders. It's bold, it works, and the community loves it.
Challenge
The product had potential but lacked clarity. Users didn’t know what to do next, and most of the platform’s value was hidden behind scattered UX decisions.
Too many steps to get started
No clear flow between features
Community engagement was dropping
The platform didn’t reflect the energy of the brand
Users expected a product that felt as engaging as the NFT community they were part of.
Approach
Design with purpose, not decoration. Every screen was built to guide, excite, and reward — without forcing users to think twice.
Rebuilt the flow around user actions, not just features
Made staking, rewards, and competition feel connected
Added motion and visuals that speak Web3 fluently
Created a layout that builds rhythm and repeat use
Process
Start lean. Move fast. Focus on real user behavior.
Outlined the full staking-to-reward journey
Designed flexible, modular screens in Figma
Used clear hierarchy and micro-interactions to keep it intuitive
Prioritized mobile just as much as desktop from day one
Figma – UI/UX Design, Prototyping, Gamified UX
More Works
(GQ® — 02)
©2024
FAQ
01
What industries do you design for?
02
Can you help with both website and app design?
03
Do you provide development services too?
04
What’s your typical turnaround time?
2022
Catalina Whale Portal
A digital experience designed to connect, engage and reward the NFT community.
UI/UX Design
Web3 platform
Introduction
The Portal brings together everything that makes Catalina Whales stand out — staking, leaderboards and tradable rewards — into one unified platform. It’s built to make the Web3 experience feel clear, fast and fun for every user.
Awesome Work.
This version of The Portal finally delivers what we promised to our holders. It's bold, it works, and the community loves it.
Challenge
The product had potential but lacked clarity. Users didn’t know what to do next, and most of the platform’s value was hidden behind scattered UX decisions.
Too many steps to get started
No clear flow between features
Community engagement was dropping
The platform didn’t reflect the energy of the brand
Users expected a product that felt as engaging as the NFT community they were part of.
Approach
Design with purpose, not decoration. Every screen was built to guide, excite, and reward — without forcing users to think twice.
Rebuilt the flow around user actions, not just features
Made staking, rewards, and competition feel connected
Added motion and visuals that speak Web3 fluently
Created a layout that builds rhythm and repeat use
Process
Start lean. Move fast. Focus on real user behavior.
Outlined the full staking-to-reward journey
Designed flexible, modular screens in Figma
Used clear hierarchy and micro-interactions to keep it intuitive
Prioritized mobile just as much as desktop from day one
Figma – UI/UX Design, Prototyping, Gamified UX
More Works
(GQ® — 02)
©2024
FAQ
01
What industries do you design for?
02
Can you help with both website and app design?
03
Do you provide development services too?
04
What’s your typical turnaround time?
2022
Catalina Whale Portal
A digital experience designed to connect, engage and reward the NFT community.
UI/UX Design
Web3 platform
Introduction
The Portal brings together everything that makes Catalina Whales stand out — staking, leaderboards and tradable rewards — into one unified platform. It’s built to make the Web3 experience feel clear, fast and fun for every user.
Awesome Work.
This version of The Portal finally delivers what we promised to our holders. It's bold, it works, and the community loves it.
Challenge
The product had potential but lacked clarity. Users didn’t know what to do next, and most of the platform’s value was hidden behind scattered UX decisions.
Too many steps to get started
No clear flow between features
Community engagement was dropping
The platform didn’t reflect the energy of the brand
Users expected a product that felt as engaging as the NFT community they were part of.
Approach
Design with purpose, not decoration. Every screen was built to guide, excite, and reward — without forcing users to think twice.
Rebuilt the flow around user actions, not just features
Made staking, rewards, and competition feel connected
Added motion and visuals that speak Web3 fluently
Created a layout that builds rhythm and repeat use
Process
Start lean. Move fast. Focus on real user behavior.
Outlined the full staking-to-reward journey
Designed flexible, modular screens in Figma
Used clear hierarchy and micro-interactions to keep it intuitive
Prioritized mobile just as much as desktop from day one
Figma – UI/UX Design, Prototyping, Gamified UX
More Works
©2024
FAQ
What industries do you design for?
Can you help with both website and app design?
Do you provide development services too?
What’s your typical turnaround time?